Capital Raising Tips
Defining and Establishing a Moat in Your Business
In the competitive landscape of business, having a unique product or service isn’t always enough. The true differentiator often lies in establishing a moat—a distinct advantage that sets a company apart and protects it from competitors. Steve Torso, the CEO & Co-Founder of Wholesale Investor, offers a deep dive into the concept of a business […]
The Four Pillars of Capturing Investor Interest
In the bustling realm of startups and capital raising, capturing the attention and interest of potential investors is paramount. But how does one stand out amidst the sea of pitches and proposals? Steve Torso, the CEO & Co-Founder of Wholesale Investor, sheds light on the foundational principles that can make or break your pitch. Understanding […]
The Art of Pitching: Navigating the Use of “Disruptive” and “Revolutionary”
In the dynamic world of startups and innovation, terms like “disruptive,” “revolutionary,” and “breakthrough” are often thrown around. But are these terms always accurate, or are they just buzzwords that sound impressive? Steve Torso, the CEO & Co-Founder of Wholesale Investor, delves into the nuances of these terms and their implications in the capital raising […]
Building Awareness Funnel: A Strategic Approach to Strengthening Capital Raise Position
In the competitive landscape of startups, raising capital quickly is a common goal for many founders. However, the desire to move investors rapidly from the awareness stage to the decision stage may not be the most effective way to make a startup well known. Understanding Your Competition Founders must recognise that they will face competition […]
Facing Rejections in Capital Raising: A Guide for Startups
Raising capital is often cited as one of the most formidable challenges that startup founders face. The journey is fraught with rejection, emotional turmoil, and unexpected obstacles. These obstacles are a normal part of the journey, and understanding them can provide valuable insights for entrepreneurs. Going Through Emotions The emotional rollercoaster that accompanies the capital […]
Finished Raising Capital Early? Discover the Next Steps You MUST Take – Exclusive Insights Inside!
Capital raising is a critical phase for startups and investors, but what happens after the round is completed? In this enlightening video, Steve Torso, CEO and Co-Founder of Wholesale Investor, shares valuable insights on the steps to take after finishing a capital raising round, especially if it’s completed earlier than expected. This article will explore […]
The Investor Turn-Off: Avoid This Common Blunder in Your Pitch
Every founder dreams of securing that game-changing investment to propel their startup to new heights. However, in the quest to impress investors, many unknowingly commit a cardinal sin that can instantly dampen investor interest. In this video, Steve Torso sheds light on a prevalent and frustrating habit that founders often fall prey to: comparing their […]
The Ultimate Guide to a Successful Capital Raise: 10 Golden Rules
The journey of raising capital is a challenging yet essential part of growing a company. For many founders, especially those navigating this path for the first time, the process can seem daunting. But fear not! In this enlightening video, Steve Torso unveils the “10 Commandments of a Successful Capital Raise,” offering a high-level guide to […]
The 7 Deadly Sins of Capital Raising: Are You Making These Mistakes?
In the ever-evolving world of startups and venture capital, the art of raising capital is a skill that every founder aspires to master. However, the road to successful capital raising is fraught with pitfalls and mistakes that can deter potential investors and hinder a company’s growth. In this video, Steve Torso sheds light on the […]
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