News and Announcements
Ballr Partners with Spanish Premier Football League LaLiga
- Published February 23, 2017 12:00AM UTC
- Publisher Wholesale Investor
- Categories Company Updates
Ballr, the free gaming platform for fans to connect, compete and communicate during real-time sporting events today announced a partnership with LaLiga.
The Ballr app will begin coverage of LaLiga fixtures in the coming months, offering prizes that include official merchandise, signed jerseys, match tickets and even VIP experiences to El Clásico.
“This agreement with Ballr is an excellent opportunity for LaLiga fans to come into contact through a digital medium and it’s also a fantastic way for them to connect with LaLigaSantander,” stated LaLiga President Javier Tebas. Just as he has explained on other occasions, LaLiga wants to be close to its fans and that is why efforts are being made in various areas to give them something extra during matches.
“LaLiga is committed to improving the fans’ experience and Ballr shares those values with us, which is why we want to build a sponsorship relationship together over three years,” explained Adolfo Bara, LaLiga‘s Managing Director of sales, marketing and sponsorship.
“With a global audience of 2.5 billion people in over 180 countries, LaLiga is one of the best sporting competitions in the world. At Ballr we’re convinced that this agreement will help us with our aim of connecting the world through live sport,” added Sam Jones, Ballr‘s Founder and CEO.
Ballr launches in Asia in late February 2017 covering all EPLfixtures. Other leagues covered will include LaLiga, Serie A, CSL, MLS and A League.
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