RealtyAds.io - Secondary
Overview
We are a property marketing technology platform, that provides automated distribution of Agent-branded property listings & profiling to social media and search.
With more than 500,000 listings each year, property marketing generates AUD$1bn annually and is dominated by two major property portals, realestate.com.au & domain.com.au.
Traditional portals attract buyers to their website, whereas we have flipped that model by distributing listings to buyers. We have developed distribution technology using propensity modelling to distribute listings to demographic and geographic targeted audiences.
We offer a freemium distribution service, where agencies can list properties free of charge on realty.com.au and upgrade to "boost", "optimise" & "brand" their listings through our RealtyAds technology. We have integrated almost 6,000 agencies through 50+ CRM's and distribute more than 1,000 property listings daily to our geo-mapped social pages, reaching a national footprint of 1.0m+ buyers and sellers monthly.
Problem and Solution
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Market Opportunity
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Competitive Advantage
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Highlights & Milestones
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