Booodl: Launch day + Have you used Apple’s 3D touch yet?

You may have received our email that went out to all users today announcing our nationwide launch. More on that in a bit!

I wanted to reach out and share my latest video on Apple’s 3D touch functionality. In short, I’m blown away. We’re doing some very cool things with it in the Booodl iOS app to help save time and navigate with ease and efficiency. Take a look:

For those of you that missed the announcement this morning, here’s the crux of it:

• New look: we’ve revamped our look and feel to be more fun and more reflective of who we are as a company (the new colours in this email are your first peak!).
• New website: now when you visit the Booodl homepage you can enter something you want, the location where you’d like to get it, and see all the stores that sell it. Give it a go and let us know what you think!
• New & Impoved App: you can store your favourite brands and categories in Booodl, we’ve simplified the way you search and add products, and iOS users can make the most of 3D touch!
• New stores: We’re expanding our retail network daily, but at launch over 15,000 stores can be found in Aus and more than one million products are listed.

You can read about the update in full here.