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Why Having Money In The Bank Is More Important Than Finding Strategic Investors

  • Published December 19, 2022 7:52AM UTC
  • Publisher Serena Govender
  • Categories Capital Raising Tips

Strategic investors…🤔

Every founder has considered raising capital somewhere along their journey.

When runway is tight, capital becomes pivotal for the continued success of the business.

Strategic partners can add additional value, skills and networks to the table

But unfortunately, not all founders have the opportunity or exposure to find these kinds of investors.

If you can’t find that “strategic” fit don’t automatically reject the capital.

It’s important to consider all your options.

Cash in the bank = Business growth 📈

Remember why you are raising and what that $$ can do 💫

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