Treat your fundraising process like an enterprise sales cycle:
👩🏻💼 Know your client profile (i.e., which investors to target),
🎯 be strategic in your outreach,
🤝add value and focus on building relationships,
📊 retain a well-organized CRM to track follow-up.
Make sure you understand why that investor could be interested in your company and what kind of value/expertise they could bring to the table.
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