News and Announcements
OpenDNA to Partner with Miramar
- Published August 22, 2017 12:00AM UTC
- Publisher Wholesale Investor
- Categories Company Updates
Almost 74% of online consumers become frustrated with websites when content is not personalised or related to their interests. The reality of customer engagement today is that the more personalised the better the experience and rewards for the businesses that are adopting Artificial Intelligence (AI).
KEY TAKEAWAYS:
- The power of AI lies in its ability to collect large volumes of data in real-time, recognise patterns and behaviours, learn from them and enable better decision making.
- Miramar has recently partnered up with OpenDNA to offer businesses the ability to better understand their customers to help drive personalised and relevant experiences for their users.
“Miramar, a leading Executive Search firm, are working with businesses in industries like manufacturing, TMT, energy and life sciences to define and shape their digital strategy to enable them to stay ahead of their competition. This begins with building passionate teams that are aligned on the vision and strategy of their digital transformation to ultimately deliver a platform for a more focused, personalised engagement with consumers.”
OpenDNA is the world’s most advanced AI platform for Business. It enables the understanding of an end-user down to an individual level and can drive better customer engagement, retention and conversion through the use of psychographic profiling technology.
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